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Over 5,200 individuals are employed by well-known OTT platforms as a whole, according to a staffing organization, with the majority of them working for the top platforms. These platforms now employ 6% more people than they did a year ago, and big platforms have 8% more job vacancies than they did.
The majority of OTT platforms recruit from within their business as well as from adjacent fields including broadcast media, software, and film production. Content creation, software engineering, wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW'>digital marketing, data analytics, and market research are among the critical competencies in high demand. Between 2022 and 2024, 44% of OTT platform hiring was in the IT sector. 23% of the positions were in marketing and communication, 11% were in creative roles, 8% were in sales, and 4% were in finance and accounting.