OTT platforms proved indispensable for entertainment throughout the epidemic, and their appeal has only increased. The most recent subscription figures for the country's top streaming services are shown in a recent research, which also shows changes in the way people consume wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW'>digital material. Disney+ has an astounding 52 million subscribers, making it the leader in the race. Its enormous library, which includes films from the Marvel Cinematic Universe, Disney classics, a variety of regional material, and an inexpensive membership pricing, has solidified its top ranking. One of the main reasons for Disney+'s supremacy is its wide appeal.

Unexpectedly, Eros Now, with 39.9 million subscribers, comes in second. Eros Now, a 2012 launch, is a division of the Indian-American global media conglomerate Eros media World. Due in part to its inexpensive monthly subscription fee of Rs. 49, which has drawn a sizable viewership, the platform boasts an amazing number of subscribers. Third place goes to amazon Prime Video, with 22 million members. Its link with Amazon's purchasing platform, which provides extra benefits and discounts and probably contributes to its sizable member base, is one reason for its impressive growth.
 
Known for shows like Stranger Things and Money Heist, Netflix has 5.5 million users in India. This figure is significantly lower than Disney+ and Eros Now, despite the platform's global success; this might be because to heightened competition and changing viewing tastes.
 
 
 
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G GOWTHAM

09/09/2024 10:23 AM