Ajmal, who goes as "Auto Kannadiga" on the internet, has posted a banner inside his car that offers passengers free basic kannada lessons. Simple kannada words like "Namasakara sir" (Hello, sir) and "UPI idya athva cash aa?" are translated into english in the pamphlet "Learn kannada With auto Kannadiga." (Do you take cash or UPI?). For anyone attempting to learn the local language, it's his method of transforming an ordinary car journey into an enjoyable and instructive experience.
The idea took off after a passenger named Vatsalya shared a photo of the leaflet on X, which soon went viral. Calling it "very handy" while sharing the picture online, Vatsalya’s post quickly gained traction, and Ajmal's creative gesture captured the attention of social media users across platforms.
Ajmal's project has received mostly positive feedback on social media. His modest solution to resolving a prevalent issue in Bengaluru, where many non-Kannadiga inhabitants have trouble speaking the native language, was well-received by users.
One user referred to the widely shared post as "a genius idea" in their comment.
"This is a good way to ask people to learn a new language," another person said. A lot of people will be happy about this and approach it with curiosity.
However, not everyone saw it that way. Some users felt that Ajmal’s initiative bordered on forcing people to learn a new language. One such comment expressed frustration, stating, “they (auto drivers) think people have time to waste in life in their language politics.”