Different pricing: central government notice to uber, Ola..!?

The central government has issued notices to uber and ola, seeking clarifications on the fact that they charge one price for Android phones and another for iPhones when booking a ride. uber and ola, which are taxi aggregators, provide transportation services to customers. Following reports that customers using these services are being charged different prices for their iPhones or Android smartphones, the complaints came to the notice of the central government. Following this, the Central Consumer Protection Commission took action.
The Ministry of Consumer Affairs on thursday issued notices to cab aggregators ola and uber, seeking clarification on reports of alleged differential pricing based on the type of mobile device used to book rides. The Central Consumer Protection Authority (CCPA) took action following reports that the two companies appeared to charge different fares for the same service, depending on whether the customer was using an iphone or an Android device.


Back in December, the matter gained traction after an X user had shared a picture of two phones purportedly showing different fares for a particular location on the uber app. As his post went viral, uber responded to the allegations, denying those prices. The company attributed any fare differences to variations in pick-up points, estimated time of arrival (ETA), and drop-off points, stating that it does not personalize trip pricing based on the rider's mobile phone manufacturer.


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