In the United States, Netflix has increased the cost of its subscriptions once more, igniting fresh debate. Backlash occurs whenever Netflix raises its fees, but thankfully for the streaming behemoth, the effect is negligible. This time, Netflix is defending the increase by pointing to its record 19 million new members from the previous quarter.
 
The updated pricing structure includes:

• The ad-supported plan at $7.99, ($1 increase)
• The standard plan at $17.99, ($2 increase)
• The premium plan at $24.99. ($2 increase)

With Netflix maintaining its practice of progressively raising rates by $1 or $2 per plan at a time, these new prices will be implemented gradually in the United States. But raising the premium plan to over $25 is a big commitment for loyal customers.

As anticipated, the price rise has caused a reaction, especially on social media from U.S. users who are doubting the caliber of material being provided given the regular price hikes. While Netflix continues to raise prices, many grumble that the service only creates a small number of exceptional shows.

In spite of the criticism, the majority of Netflix users seldom leave the service once they become addicted. Netflix's greatest strength is this loyalty. Subscribers are kept interested by the sheer amount of stuff it produces each week, regardless of how good or bad it is. No matter how frequently it raises pricing, Netflix's supremacy is guaranteed by its capacity to continuously release a huge library of content.


 

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