For those unable to attend in person, a startling new service is going viral as the Mahakumbh mela 2025 attracts an incredible 550 million devotees to the holy meeting point rivers the Ganga, Yamuna, and the legendary Saraswati. Since india is the home of the ultimate jugaad, we really ought to have anticipated this! Recently, a video of a man advertising his unusual company became popular on Instagram.
By introducing a "digital snan" (holy dip) service, the local businessman immerses devotees in the hallowed Sangam on their behalf after they give him their images over WhatsApp.
He does submerge passport-sized photos in the water!
Digital artist akash Banerjee shared it with a hint of irony, referring to it as an "artificial immersion" and making the joke, "Next Level AI idea Next Unicorn Company Spotted."
Unbelievably, the cost of this meaningful ceremony is Rs 1,100 per participant.
How people Reacted
People weren't exactly thrilled with the idea-thankfully!
One person joked, "China has DeepSeek, we have DeepSnaan."
Another commented, "Sabse bade murkh to woh hain jo apni photo bhej rahe hain... ye banda to sirf dharm ke naam par paise kama raha hai." (The real fools are those sending their photos. This guy is just making money in the name of faith.)
Someone else quipped, "Tum andhbhakti ko criticize karte raho, usne andhbhakti mein business dhoondh liya... Real entrepreneur.." (You keep criticising blind faith, he found a business in it… A true entrepreneur.)
Yet another said, "He should go to Shark Tank," referring to a popular show where entrepreneurs from around the world pitch their business models to a panel of investors.
And another summed it up perfectly: "When andhbhakti [blind faith] meets AI."
By introducing a "digital snan" (holy dip) service, the local businessman immerses devotees in the hallowed Sangam on their behalf after they give him their images over WhatsApp.
He does submerge passport-sized photos in the water!
Digital artist akash Banerjee shared it with a hint of irony, referring to it as an "artificial immersion" and making the joke, "Next Level AI idea Next Unicorn Company Spotted."
Unbelievably, the cost of this meaningful ceremony is Rs 1,100 per participant.
How people Reacted
People weren't exactly thrilled with the idea-thankfully!
One person joked, "China has DeepSeek, we have DeepSnaan."
Another commented, "Sabse bade murkh to woh hain jo apni photo bhej rahe hain... ye banda to sirf dharm ke naam par paise kama raha hai." (The real fools are those sending their photos. This guy is just making money in the name of faith.)
Someone else quipped, "Tum andhbhakti ko criticize karte raho, usne andhbhakti mein business dhoondh liya... Real entrepreneur.." (You keep criticising blind faith, he found a business in it… A true entrepreneur.)
Yet another said, "He should go to Shark Tank," referring to a popular show where entrepreneurs from around the world pitch their business models to a panel of investors.
And another summed it up perfectly: "When andhbhakti [blind faith] meets AI."
click and follow Indiaherald WhatsApp channel