Diwali: Liquor sales are going to be huge..!?

Liquor companies are looking forward to the festive season in the month of October, which saw great business growth during the summer season. Generally, there is a lot of celebration during the festive season and now liquor plays an important role, so the liquor companies aim to increase production and distribution during this festive season. As the pandemic has subsided and it is almost 2 years after a full festive season without any restrictions, companies ranging from apparel, crackers, and FMCG to liquor are looking forward to this year's diwali festival with a lot of hope. waiting for Tasmac sales in tamil Nadu are also likely to set a new record during this year's diwali festival.Liquor companies have been scrambling to produce and distribute more liquor on the assumption that sales will be better this year, after recording sluggish business during the festive season for the past two years. Gin brand Nao Spirits & Beverages sold 53,000 cases last year and is set to double its sales this year. Expecting Similarly, liquor giant Diageo India-backed Nao Spirits expects higher sales in Maharashtra, Delhi, and Goa.Beer maker Medusa Beverages Pvt Ltd said it has tied up with three breweries in North india to boost production to meet growing demand after two years of completely stagnant sales, especially for festive season sales. He said that some new types of liquor have been introduced under the Tiwar brand.
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Sowmiya Sriram

18/09/2022 02:00 PM