One of the top producers in the telugu cinema business, dil raju has a great deal of success. The public will have specific demands whenever his movie is out. Raju also joined bollywood in order to increase his market share across all of India. He debuted in hindi with jersey, a film starring shahid Kapoor. This film was a complete failure. Raju claimed shahid signed with jersey after landing a big-budget movie like kabir singh when questioned about it in a recent media interview.

"The situation would have been different if it had been disclosed before COVID. We anticipated making 30 to 40 crores in income from it. But the movie had to be repeatedly delayed because of COVID-19. After the pandemic, class audiences were unwilling to enter theatres, so when it was finally launched, we suffered losses of about Rs. 3–4 crores, said Raju.

He continued by saying that it was also expected for his second bollywood movie, HIT, to have a horrible outcome. "Rajkumar Rao's movies made almost 15 crores on the opening weekend before the pandemic. However, that is not the case right now, he said. Raju said that he foresaw the outcomes of both of his bollywood movies before they were released.

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