Several telugu films are set to release during the upcoming sankranti season, creating a competitive scenario. Simultaneously, three tamil films are ready for release, posing challenges for buyers as there are limited theatres available. In the midst of this, the latest update reveals that Rajinikanth's "Lal Salaam" has opted out of the sankranti race. The decision was influenced by the release of Rajinikanth's son-in-law Dhanush's film, "Captain Miller," during the same season. Makers felt it was unwise to face intense competition in the telugu market.
However, Siva Karthik's tamil film, "Ayalan," is still scheduled for a sankranti release. "Lal Salaam" has not generated as much hype among the audience as expected. Directed by Rajinikanth's daughter Aishwarya, clarity is lacking regarding whether Rajinikanth has a guest role or plays a significant part in the film. Despite the success of "Jailer," which became a blockbuster, "Lal Salaam" faced uncertainties about competing with major telugu releases during Sankranti. Consequently, the promotions for the film are reported to be on hold.
Additionally, Vikram's "Thangalan," initially slated for release on Republic Day (January 26), has been postponed to the summer, potentially creating an opportunity for "Lal Salaam" to utilize the vacant date. After the success of "Jailer" in telugu, Rajinikanth's market regained momentum, prompting the production company, Laika Productions, to approach the release of "Lal Salaam" with caution. The film holds high expectations as it revolves around sports and action, featuring Rajinikanth in the role of a Muslim leader for the first time. lyca productions is producing the movie, with music composed by AR Rahman.
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