WhatsApp's annual revenue is said to be around $500 million to $1 billion.
WhatsApp is one of the most successful services owned by Meta. However, whatsapp has not been profitable for the company. Facebook's parent company, Meta, acquired whatsapp in 2014 for $19 billion. Meanwhile, Meta also acquired social media site instagram around 2012. It now earns huge revenue through advertisements. In this case, now, it is said that they want to create a way to see profit in the whatsapp app as well. As countries like india and brazil have the highest number of whatsapp users, Meta plans to monetize business conversations with customers in these countries.
According to a Newton-Rex research report, businesses pay 15 cents, or about 40 paise, to Meta for each conversation. Newton-Rex also says that META has been conducting these collections with businesses in india and Brazil. customers in india use whatsapp to book uber rides and get movie recommendations on Netflix accounts. As more and more business conversations are taking place, whatsapp has cleverly turned it into a revenue stream. In this context, WhatsApp's 90-member product team is working on developing features that will help the company increase revenue. Newton-Rex also says mark zuckerberg and Will Cathcart play key roles in the group.
WhatsApp's annual revenue is said to be around $500 million to $1 billion. According to reports, Meta may earn $40 billion this year through Instagram.
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