For the sixth year in a row, virat kohli has led the country in terms of brand value. Rohit Sharma, Team India's new full-time skipper, is ranked 13th with a brand worth of USD 32.2 million (about Rs 2.44 billion).
Former india cricket captain Virat Kohli's brand worth has plummeted dramatically. In 2020, the kohli brand was worth $238 million (about Rs 18.03 billion). Last year, it fell by 22%. Virat's brand worth has dropped to the US $ 185.7 million by 2021. (about Rs 14.09 billion). Despite this, not just sportsmen in india, but also other personalities, are in the spotlight.
Kohli has led the country in terms of brand value for the fifth year in succession, according to a Duff & Phelps research by A Crawl Business.
Rohit Sharma, Team India's new full-time skipper, is ranked 13th with a brand worth of USD 32.2 million (about Rs 2.44 billion). He is preceded in retirement by two previous seasoned indian players. Sachin Tendulkar, the legendary indian cricketer, is placed 11th with a net worth of US$ 47.4 million (about Rs 3.59 billion).
Dhoni improves by 69 percent.
According to the research, the brand value of former india captain mahendra singh dhoni in 2021 will be USD 61.2 million (about Rs 4.63 billion). In comparison to 2020, dhoni has benefited.
Their brand's worth has soared by 69%. In terms of brand value, he ranks sixth among indian celebrities. dhoni was rated 11th in 2020, with a brand worth of USD 36.3 million (about Rs 2.74 billion).
Sindhu breaks into the top 20.
PV, India's rising star sindhu has also cracked the top 20. Sindhu, who won the swiss Open, is ranked 20th, with a net worth of $ 22 million (about Rs 1.66 billion). As a result, just five of the top twenty are from the sports sector.
Why has Kohli's brand worth declined?
Kohli has suffered as a result of three factors. For starters, he hit terribly. He hasn't scored a century in international cricket since november 22nd, 2019. Another motive is to relinquish the captaincy.
Virat had resigned as skipper of the inaugural t20 last year and was subsequently sacked from the ODIs. This has a huge influence on the value of their brand. The third factor has been debate. Last year, Virat got involved in a disagreement with the BCCI.
Why did the value of Dhoni's brand rise?
There were reports that dhoni might leave the indian Premier League (IPL) after the 14th season, but this did not materialise. dhoni initially led chennai to victory for the fourth time before joining Team india as a coach. Dhoni's brand worth improved dramatically as a result of each of these things.
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