What is the secret of DeepSeek's success?
DeepSeek may have achieved great success in a short time, but it is reported that their focus is currently only on AI research. They are in no hurry to make money from their AI model.
According to a report by 36Kr, Liang Wenfeng said, "If you ask me, I will not be able to tell any business reason behind the establishment of DeepSeek. The returns in basic science research are very low. When the early investors of OpenAI gave them money, they were not thinking about how much return they would get. Rather, they really wanted to do this work." This approach of DeepSeek makes it different from other AI companies. They are not working to make money, but to advance AI research.
Most AI companies get money from big companies like Baidu, Alibaba and Bytedance, but DeepSeek has the support of Hi-Fire only. According to a forbes report, DeepSeek has partnered with chip maker AMD. This allows models like DeepSeek-V3 to use AMD Instinct GPUs and ROCM software.
One secret of DeepSeek's success is facing difficulties. Since 2022, the US has stopped selling good GPUs like Nvidia H100 to China. DeepSeek had already collected more than 10,000 H100 GPUs before the ban, but still had limited resources. So they had to find ways to make the most of these GPUs. A former DeepSeek employee told MIT technology Review that the AI research lab changed its training process so that there is not much stress on the GPU. That is, DeepSeek turned difficulties into its strength.
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