The fact that a viral TikTok trend appeared around the movie's premiere may have contributed to Minions: The Rise of Gru exceeding box office forecasts. Young people wore suits to see the most recent Despicable Me film as part of the GentleMinions fad, which started in australia and gained popularity over the Fourth of July weekend. The audience who saw the original Despicable Me movie as children are now old enough to feel nostalgic for it as Minions: The Rise of Gru opens in theatres 12 years after the release of the first Despicable Me movie back in 2010. However, other reports also noted that many of the patrons were obnoxious, and some theatres are acting as a result.
According to a Rolling Stone report, certain theatres in the UK have begun forbidding suit-clad patrons from watching Minions: The Rise of Gru. See what they have to say in the section below. Universal Pictures, however, has embraced the fashion by applauding the customers who attended screenings wearing suits in a social media post.